Branding · PR · Partnerships

Serve Main character
energy.

Hype Boss is a branding and PR agency in Jupiter, Florida, founded by Holly Meyer Lucas. We work with founder-led companies and growing brands.

Holly Meyer Lucas, founder of Hype Boss
Holly Meyer Lucas · Founder
Brands we've worked with
  • Inman
  • SoFi
  • Breezy
  • Tony Robbins
  • Zenith Business Club
  • Vesta Home
  • KH · Krista+Home
  • Rodland
  • Kyle Lucks Fine Art
  • Meyer Lucas Real Estate
About

Hype Boss

We act as an outsourced marketing department for our clients, covering brand strategy, PR, social, partnerships, and events.

Holly built her career in luxury real estate. Her relationships across real estate, home and design, and sports and entertainment come with every engagement.

Services

What we do

Brand Strategy

Positioning and identity, documented in a Brand Blueprint.

Public Relations

Press placements, op-eds, and speaking slots.

Partnerships & Sponsorships

Sponsorship deals and advisory councils.

Content & Video

Founder stories and social video, produced at PodPlus Studios.

Social Media

Content planning, posting, and community management.

Events & Podcasts

Event activations, on-site studios, and the Hype Boss Podcast Network.

Work

Clients

Inman

Community, programming, and partnerships for Inman Connect.

  • Built the Inman Community platform and app for Inman Connect San Diego.
  • Relaunched the Inman Ambassadors program as Community Leaders.
  • Ran an on-site podcast studio at Inman Connect San Diego with PodPlus Studios.
  • Recruited members of Inman's first Advisory Council.
  • Originated the Social Summit partnership, coming to New York in April 2027.

SoFi

Designed SoFi's first Real Estate Advisory Council and curated its inaugural class of 54 agents.

Breezy

Social media for Breezy, and the partnership that made it the official AI productivity partner at Inman Connect San Diego.

KH by Vesta Home

PR and personal brand work for designer Krista Watterworth Alterman, with coverage in Mansion Global and Modern Luxury Palm Beach.

Kyle Lucks Fine Art

Brand, content, and PR for the Palm Beach portrait artist, including his U.S. Polo Association commission.

Divisions
Podcast Network

Hype Boss
Podcast Network

Shows produced and distributed through PodPlus Studios.

Talent

Speakers,
Creators & Talent

Speakers and creators represented by Hype Boss.

FAQ

FAQ

What does Hype Boss do?

Hype Boss is a branding and PR agency. Services include brand strategy, public relations, partnerships and sponsorships, content and video, social media, and events.

Who does Hype Boss work with?

Founder-led companies and growing brands. Clients include Inman, SoFi, Breezy, Kyle Lucks Fine Art, and KH by Vesta Home.

Who founded Hype Boss?

Holly Meyer Lucas, who built her career in luxury real estate.

Where is Hype Boss based?

Jupiter, Florida. We work with clients nationally.

Does Hype Boss produce podcasts and video?

Yes, through PodPlus Studios and the Hype Boss Podcast Network.

How do I start a project?

Fill out the Start a Project form, then book a 30-minute Discovery Call.

Ready to Give it a
full send?

Tell us about your project and book a Discovery Call.

Start a project